UX Design for Startup: A Complete Guide in 2024 

Do you want to attract, hook, and retain users to your SaaS startup? Or do you wish to cut through the competition and rise above all? To achieve this, a stunning UX design for startups is necessary. We currently exist in a super competitive era where every SaaS product is better than the other in terms of innovation and user-centricity.

So, you cannot afford to fall short by having a product design that is slow, crappy, or stuck in the past. On the contrary, your startup product’s substance should come through to offer a smooth and fluid experience. This can only be achieved through a UX design for startups that resonates with your users.

We at Denovers prioritize both practicality and usability to create stunning and user-friendly products for your startup. We understand how important it is to design intuitive platforms, as this ensures customers are not only attracted to your platform but also stay engaged with it in the long run.

Considering this, we will be shedding light on everything you need to know about UX design for startups to ensure your SaaS product gives a delightful user experience.

Gear up! We are getting started.

What is UX Design for Startups?

UX design for startups is the creation of simple yet smart SaaS products for businesses to ensure their users have an enjoyable experience and keep coming back. It revolves around designing innovative, efficient, and user-friendly dashboards, portals, applications, and different interfaces to make it super usable and accessible for a delightful user experience.

UX for startups involves industry and subject matter experts working on your product first to understand how users will interact with the SaaS platform. This gives them the insights they need to carefully plan what to and not to include in the product. The designers decide on a lot of aspects, including.

• Which features to include
• What data or information to include
• Where to place what on the interfaces
• How users will respond when interacting with different parts of the product

UX design has a major impact on your SaaS startup. It is obvious that users will love and sing praises of a product that gives them the experience of a lifetime. However, the user will be frustrated and abandon the product for good if it’s too complex, demanding, slow, and unintuitive. Therefore, choose your UX strategy wisely to ensure your SaaS startup simplifies the user journey and not be a nightmare for your customers. 

Denovers specializes in creating UX design for startups, which not only helps attract users but also offers them a user-friendly experience that makes them return. Have a look at the UX screens below, which we recently designed for a startup from scratch.

What is Lean UX for startups, and why should you opt for it?

Lean UX is a design method that focuses on collaboration and iteration while building products. Unlike the traditional UX method, this one is more flexible as it emphasizes constant and cross-functional collaboration. Additionally, this method revolves around incorporating real-time feedback in prototyping from the very start. It is like a continuous loop of thinking, making, and testing until the perfect prototype is designed.

Gartner estimates that since 2021, 50% of companies have started using lean UX for startups to increase the pace and success of their businesses. And to your surprise, the majority of them emerged successfully. 

Lean UX for startups is always a go-to approach. It saves time, effort, and resources by creating the right product in one go, using excessive collaboration, iterations, and an outcome-focused approach. As startups collect and incorporate feedback early on through this method, they not only create user-focused and foolproof SaaS designs, but they can save a lot of money and resources, which is typically tight for them.

Why do Startups Usually Hire UX Specialists?

In today’s competitive business market, UX Design for Startups is not a luxury but a necessity. Startups are hiring UX specialists and designers to have a killer design for their SaaS platforms to outshine others.

Only UX specialists can have the industry expertise and experience to create a flawless design for businesses, so why not hire them? According to Forrester’s research, a well-designed UI can boost conversion rates by as much as 200%, and an excellent UX can take this even further, potentially increasing rates by up to 400%.

Moreover, UX specialists bring a lot more to the table, including

• A well-planned UX Design for Startups that can reduce churn and abandonment rates, increase user engagement rates, and help to grow and expand your startup.
• The creation of an MVP (minimum viable product) that becomes the backbone of your product.
• Aligning the design and development of your product 
• Attracting investors with robust prototypes
• Making your product competitive by meeting market needs
• Ensuring customers engage well with your product and are loyal to your startup.
• Helping you stay innovative by implementing the latest industry trends and technological advancements.

Essential elements of a UX design  

A few elements can turn your UX design from good to great. Therefore, it’s essential to keep them in mind. Let’s have a look at them.

Consistent design 

A minimalistic, simple, and easy-to-use interface is the best UX for startups. Just imagine who would like information overload dashboards, cluttered portals, and hidden features that feel no less than a puzzle. Therefore, your UX design must follow a pattern to create smooth, consistent workflows, forms, and fields.

Take the example of Google Docs Editor, which includes Google Sheets, slides, and docs. They have super clear language and features that make it easy to understand in the first place. Their incredible product design instills familiarity as you know exactly what to do and where to access every feature. Their consistent design offers clarity and makes it easy to navigate the platform.

Responsive platform 

Isn’t it a big turn-off when an application works perfectly on the web but falls flat on the mobile phone? Users will immediately abandon your product for good if it’s not mobile responsive, as is the case in today’s age when everyone’s face is buried in smartphones. As a result, ensure your UX design requirements include responsiveness across various devices and screens.

Slack is a good example when it comes to responsive design. Their adaptable grid system adjusts smoothly to different screen sizes and shapes. For instance, customer logos appear in a three-column format on desktop and laptop screens but switch to a single-column format on mobile devices. Slack’s website is also user-friendly, as its call-to-action buttons extend across the entire column on tablets and smartphones. This makes it easier for users to avoid accidentally clicking the “Sign in” link below.

Denovers always prioritizes responsive design for its valued customers. Here is a sample of a client for which we made responsive design across different devices.

Smooth onboarding

We all have heard that “the first impression is the last impression.” Therefore, it’s necessary to ensure your SaaS onboarding process is remarkably smooth. It should guide the user through the product to give them the ultimate aha moment where they discover your product’s real benefit and value.

Asana is a great example of a seamless, fun, and engaging onboarding experience. It has a cool signup flow, concise content, and eye-catching visuals. It also offers a 5-step onboarding checklist to guide users. It also ends with a playful congratulations animation. For specific features, Asana uses 3-step modals with GIFs that show how each feature works.

Accessible SaaS

One of the essential elements many startups miss and don’t prioritize in their UX design requirements is accessible SaaS design. You must ensure that your product is easily accessible to as many people as possible, regardless of their disabilities. This can include features like

• Alternative text for images
• Sufficient colour contrast
• Keyboard navigation

For instance, have a look at Zoom, as it has many features that make the platform super accessible. Zoom provides closed captioning, keyboard accessibility, and screen reader support. This makes virtual meetings more accessible.

While creating your UX design for startups, a good practice would be to run your platform through accessibility guidelines (Web Content Accessibility Guidelines (WCAG),

Moreover, you can use WAVE,Axe , and other similar tools to evaluate and enhance your product’s accessibility. Focusing on accessibility ensures legal compliance and improves the overall user experience. This approach in UX design for startups makes your product more attractive to a broader audience.

What is the UX design process in a startup?

There is a defined process to create an effective UX design for startups. Let’s have a look at it in detail.

Get rolling by identifying the startup’s goals.

It has been estimated that startups who define their goals, scope, and objective while creating a vision are 2x more likely to achieve higher growth rates. This initial step builds the foundation on which your entire business journey depends. As a result, make sure not to miss this step.

Start outlining the scope of your UX design for startups. This can be done by

• Identifying UX design requirements
• Define key deliverables
• Identify target audience
• Spot the required resources
• Targeting user demographics
• Defining problem-solving objectives
• Establish project milestones
• Set a timeline and budget
• Assess risks, constraints, and limitations

In this preliminary step, you must join heads with primary stakeholders to ensure your vision aligns with their goals. A solid collaboration between the individuals associated with the project offers a clear understanding of the project and ensures everyone is on the same page. This process is all about ensuring that the UX objects for startups align well with their business needs.

Dive into thorough user research. 

One of the major reasons why UX design for startups ends up nowhere is the lack of thorough user research. In his book, “Why Startups Fail?” Tom Eisenmann has perfectly worded it, “It’s not always the horse or the jockey.” Here, the “horses” are the opportunities that startups target, and the “jockeys” are the founders. Both of them should not be blamed only for startup failures, as chasing the wrong pattern is most likely the reason, too. One of these common patterns is jumping right into execution without proper user research and planning.

A prominent example is Google Glass, which failed drastically because no proper user research was done. The company failed to investigate the privacy and social concerns that erupted when the device was worn publicly.

Therefore, make sure to do proper user research to know what your target audience is seeking, their limitations and concerns, or whether there is even a market need for what you are building.

There are several smart and effective ways to do comprehensive user research, including

• Surveys: Collect numerical data on user preferences and behaviors to identify pain points and areas for improvement.
• Interviews: Gain deep insights into user experiences, motivations, and frustrations through one-on-one conversations.
• Analytics: Analyze user data like page views and click-through rates to uncover patterns and pain points.
• User Testing: Observe users interacting with products to identify usability issues in real-time.
• Card Sorting: Have users organize information to improve navigation and structure within your product.

Time for some drafting

Once you have completed your research and made an actionable plan, it’s time to get to work and make the best UX design for startups. Start drafting the ideas you have in mind and those you collected in the research process. The two most prominent ways of drafting are

1.  Sketches: You can sketch your ideas on paper or digitally. These initial designs allow for quick exploration and experimentation with different concepts without locking into a specific path.

2.  Wireframes: Wireframes in a UX design for startups are basic, low-fidelity visuals that outline the layout and structure of a product. They focus on content placement and functionality. This can give a clear view of the user interface’s foundational design.

Bring the concept to life through prototyping.

Now that your ideas are documented, it’s time to bring your concept to life through prototyping. This is the process of creating early-stage models that go beyond static visuals to exhibit the look and feel of the product. They serve as a bridge between initial concepts and the final product. In this UX design process, startups create interactive models that simulate the user experience. This way, the team can test functionality, usability, and overall design.

Constant iteration

In the UX design process, it’s important to understand that this phase isn’t a one-time effort. Iteration is key, as designers should continually refine and improve their initial ideas based on feedback and testing outcomes. Additionally, the prototypes in the UX design for startups gather valuable feedback early in the process. This makes refining and improving the product easier before investing in full development.

At Denovers, we always prioritize to keep iterating our prototypes until they meet user needs and the business objectives of our valued clients. Have a look at the iteration process below which we recently did for one of our esteemed clients. 

High-Fidelity Prototype

Now that you have iterated enough and decided on the UX design for startups move towards creating a more polished sample called “High-fidelity prototypes.” These are game-changers in the UX design process as they allow designers and stakeholders to deeply engage with the product’s functionality and see how it will actually work. These detailed and interactive models closely resemble the final product, making them perfect for testing design decisions and spotting usability problems early on.

Moreover, your startup can gather critical feedback and fine-tune the design by involving real users in testing these prototypes. This iterative process ensures that the final product looks great and delivers a seamless user experience that meets customer expectations.

Here is a sample of a high-fidelity prototype we created for an online investment platform that not only made it easy for the client to understand the look and feel of the product.

User test

You’re mistaken if you think you can directly jump into developing the product right after prototyping. Every startup first needs to conduct user testing to foolproof their UX design. You need to test your design to ensure it is exactly what the user wants. Jeff Sauro of MeasuringU says that five users are all you need during testing to find 85% of the problems in an interface. Considering this, you can evaluate how even the slightest of efforts in user testing can show effective results. User testing gives you practical results for your UX design for startups, as real users are involved in it.

Some prominent ways to conduct super-effective user testing include

• Moderated Testing: A facilitator leads users through specific tasks during the testing process.
• Unmoderated Testing: Users independently carry out tasks, usually with the help of remote testing tools.
• A/B Testing: This method compares two different design versions to determine which is more effective.

The results of these tests help in noticing the various user behavior patterns, spotting the places where users encounter difficulties, and collecting qualitative feedback on their experience. Using this data, you can create a better UX for startups that meet their user needs and expectations.

Jump into the development stage.

Once all the UX design requirements are met, the entire startup focuses on the development. It’s time to smoothly hand over design assets and specs to the development team. It is paramount to having clear and detailed documentation if you want the developers to bring the design to life with precision.

The key to nailing the UX design for startups lies in strong communication and teamwork between designers and developers. This crucial collaboration ensures that the final product stays true to the original design vision to deliver a flawless user experience.

Our designers at Denovers use the redlining technique to outline spacing, colours, typography, sizes, and other visual styles, which serve as a visual guide for developers.

Launch 

Then comes the launch, which is the most awaited and exciting moment for startups. Once all the UX design requirements are met and the product is all set, it’s time to hit the market with your stunning product. This significant moment marks the culmination of months of hard work and teamwork. It’s when startups showcase their groundbreaking products to excited consumers who are enthusiastically ready to see what they’ve created.

Unlimited Upgrading 

The drill doesn’t stop once the product is launched. You can’t just launch and cast away your UX design for startups. It’s gravely necessary to keep an eye on it and improve it after considering its turnover. You can do a few things to ensure your product remains up-to-date and competitive.

User Feedback: Once their product is launched, startups should actively seek user feedback. This valuable insight can come from user reviews, customer support conversations, data analysis, and metrics.

Data Analysis: This is a crucial ongoing activity regarding UX design for startups. Tracking user behavior, engagement metrics, and conversion rates can gather important insights into how users interact with their products.

Iteration and Updates: Startups should continually use the feedback and data they collect to improve their product. This means being open to making changes and regularly releasing updates to enhance the user experience.

Common challenges you can face while designing the UX Design for Startups

Limited resources: Designing a top-notch UX Design for Startups `can feel like trying to do more with less with tight budgets and small teams,

Way out: Leverage rapid prototyping and prioritize the most impactful features.

Striking a balance between practicality/functionality and usability: It’s a challenge to pack in all the features while keeping the design clean and intuitive.

Way out: Focus on core features first, then iterate with user testing to refine usability.

Ensuring optimum performance: Speed and responsiveness are key, but squeezing the best performance out of a product without compromising on the design is no easy feat.

Way out: Optimize assets and streamline code to keep things fast without sacrificing design.

Incorporating user feedback: Listening to users is crucial, but turning their feedback into actionable design improvements can be tricky.

Way out: Prioritize feedback that aligns with your product vision, and iterate frequently.

Aligning with the Development folks: Bridging the gap between design and development means constant communication and collaboration.

Way out: Foster regular check-ins and use collaborative tools to stay aligned throughout the process.

SaaS Startup Metrics to look out for

It is crucial to track your progress when it comes to rolling out a new business. We have compiled a few SaaS metrics that you should keep an eye on. Let’s have a look at them

1. Monthly Recurring Revenue (MRR) 

MRR tells you how much income you can expect each month from subscriptions. It’s important to build a sustainable business by balancing growth and investment. MRR includes

• Recurring plans
• Add-ons
• Discounts.

What it does not include is

• Setup fees
• One-time charges
• Non-recurring fees.

2. Cost of Acquisition (CAC) 

CAC measures how much it costs to acquire a new customer. It’s one of the largest expenses for SaaS businesses. High CAC can stem from inefficient marketing or complex onboarding. Calculate it by dividing total marketing and sales expenses by the number of new customers.

3. Lifetime Customer Value (LCV) 

LCV shows the total revenue a customer will bring over their lifetime. It helps determine how much you can afford to spend on acquiring customers. You should ensure that CAC is less than LCV for profitability in UX design for startups.

4. Churn Rate 

The churn rate tracks the percentage of monthly customers who cancel their subscriptions. A high churn rate suggests issues with customer satisfaction or product usability. Reducing churn should be a priority over acquiring new users if the churn rate is high in UX for startups.

5. Burn Rate 

Burn rate measures how quickly a company spends or loses cash each month. It indicates how long you can sustain operations before running out of money. For example, you have about eight months of runway with a $120,000 net burn rate and $1 million in the bank.

6. Average Revenue per Customer (ARPC) 

ARPC calculates the average income generated by each customer. This metric is crucial for startups to understand their revenue flow and customer value.

7. Total Contract Value (TCV) 

TCV represents the total revenue from a customer contract, including one-time charges, fees, and upsells. It differs from MRR by covering the entire contract’s worth, not just the monthly income.

8. Annual Contract Value (ACV) 

ACV shows the value of a customer contract over a year, including any additional purchases or upsells. Monitoring ACV growth indicates increasing customer spending.

9. Number of Active Users (AU) 

AU counts the users actively using your product. Ensure you define what qualifies as an “active user” to avoid miscounting occasional logins as engagement.

10. Number of Registered Users 

This metric tracks all signups for your app, including both trial and paying users. This metric in UX design for startups helps measure adoption rates when it is paired with active user numbers.

11. Month on Month (MoM) Growth 

MoM Growth compares your business growth rate each month. Be mindful of anomalies from one-time events or seasonal trends that may affect this metric.

12. Total Revenue / Turnover 

Total revenue calculates the overall sales from all customers within a certain period. This is typically found by multiplying the number of paying customers by the package price.

13. Gross Profit 

Gross profit is the income from sales minus production, marketing, and support costs. It’s calculated in dollar amounts.

14. Gross Margin 

The gross margin shows the percentage of revenue left after covering the cost of goods sold, indicating how much is available for other expenses.

15. Product Usage / Engagement 

This metric tracks how customers interact with your product, like login frequency and session length. Analyzing these interactions can help identify and resolve issues with user adoption.

16. Net Promoter Score (NPS) 

NPS measures customer loyalty and satisfaction based on their likelihood to recommend your product. A high NPS indicates happy, loyal customers.

17. Total Addressable Market (TAM) 

TAM estimates the total revenue opportunity for a product by assessing the size of the market you could capture without competition or under realistic growth scenarios.

18. Sources of Traffic 

This metric analyzes where your website traffic originates. This evaluates the effectiveness of your marketing channels and spots any over-reliance on a single channel.

19. Website New vs. Returning Visitors 

Tracking new and returning visitors offers insights into your website’s appeal and user engagement. New visitors show reach while returning visitors indicate interest.

20. Number of New Trial Signups (or Free Accounts) 

This metric tracks the total number of new trial or free account signups. This offers insights into your conversion rate from visitor to user.

21. Free to Paying Customers Conversion Rate 

Monitoring this conversion rate helps you understand how effective your onboarding process is and identify areas for improving user experience and conversion tactics.

UX design tools for startups

There are several tools that can be used to fine-tune the design process. Let’s have a look at some of the most useful ones.

Figma

One of the most common tools, which is every designer’s best friend, is Figma. This powerful prototyping tool enables teams to create high-fidelity designs using a unified source of truth throughout the entire design process. One of Figma’s key advantages is its collaborative features. Being cloud-based, it supports real-time collaboration and simultaneous editing by multiple users on a single document.

Noteworthy features include:

• Smart Animate for creating complex transitions
• An all-in-one platform that allows seamless switching between design files and prototypes, with real-time updates
• In-prototype commenting for streamlined and organized collaboration to ensure everyone stays aligned

Adobe XD

Adobe remains the king of design software due to its vast empire of creative tools. Out of all, Adobe XD is the go-to choice for UI designers. It offers vector-based tools for designing stunning prototypes and mockups. Its interface is a breeze for anyone familiar with other Adobe products. Additionally, its real-time collaboration features make it even better among designers.

Adobe XD stands out as a versatile platform. It has advanced tools for creating dynamic interactions and adding various elements to prototypes. It smoothly blends different design disciplines to make sure nothing is left wanting.

Axure

‍Axure is a go-to for UI designers as it is no less than a powerhouse for prototyping and managing workflows. Its sleek, intuitive interface lets you effortlessly document your designs while creating them. Axure delivers incredibly detailed prototypes in UX design for startups through its high-fidelity capabilities. Axure has features found in other top prototyping and UI design tools, like robust functionality testing and smooth developer handoff.

Furthermore, it has a strong focus on communication which makes everyone stay in the loop with real-time updates on progress and changes. If you’re aiming for a smooth, efficient UI design process, Axure is a fantastic choice.

Miro

‍Miro is a top choice for wireframing and is every developer’s best friend. Its various features and tools include.

• Virtual workshops
• Design sprints
• Brainstorming sessions.

Designers can use its templates and frameworks to organize their work, gather ideas, and prioritize features together. Additionally, Miro makes remote work and collaboration across time zones a breeze because it is cloud-based and can be accessed from any device.

Moreover, Miro’s new AI integration has made it even better. It speeds up every stage through fast-track innovation. You can leverage it to quickly create briefs, summaries, and diagrams. Miro AI also gets you fresh insights with help from AI Sidekicks.

Jitter

If you want a stellar UX for startups, Jitter is an easy-to-use animation tool that runs in the browser. It assists designers in making animations for videos, websites, or apps in a simple way. Moreover, it offers exceptional collaboration with product and marketing teams. You can call it Jitter, like Figma, for motion design!

Lottie animations

Lottie animation is a game-changer for startups in UX design. They bring life to your app with smooth, lightweight animations that captivate users without slowing down performance. This tool is perfect for enhancing micro-interactions and guiding users. This makes the UX for startups polished and intuitive. The cherry on top is that Lottie is super easy to integrate, so even small teams can use it to create stunning visuals. Designers can use Lottie to get hold of startup users in the very first go.

FigJam

FigJam is an amazing online collaborative whiteboard for teams. It offers a variety of features that can help design a smooth, fast, and efficient UX design for startups. Let’s have a look at some of its innovative features.

• Get a running start with templates. Kickstart conversations and projects with over 300 ready-made templates, or you can even make your own.
• From brainstorming to building and everything in between, FigJam makes it easy for teams to collaborate in real time.
• FigJam’s AI features generate custom templates and visuals or visualize timelines just with a simple prompt.  
• Exceptional team collaboration through audio, live chat, and comments to give feedback on the go. Moreover, you can react to ideas with stamps, emotes, and high-fives for quick responses in real time.
• Give everyone a say by inviting people from other teams or companies to contribute to your files free for 24 hours—no login required.
• Facilitate dynamic conversations by guiding meeting participants to focus on the content that matters most with Spotlight mode.

Stark

Stark is a fantastic contrast and accessibility checker Figma plugin. It streamlines your accessibility workflow. This plugin saves your precious time as it creates and tests the accessibility of your platform. Stark can create SaaS products, online shops, websites, and mobile apps. Some of its unique features include.

• Auto Scan and Fix with Sidekick
• Contrast Checker with Color Suggestions
• Vision Simulator
• Vision Generator
• Landmarks and Focus Order
• Alt-Text Annotations
• Typography Analysis
• Touch Targets
• Accessibility Notes

Builder.io

Builder.io is an AI-powered Figma to Code (React, Vue, Tailwind, & more) plugin that can phenomenally optimize your UX design for the startup process. You can generate clean, responsive code from Figma designs in real-time using AI without special setups or auto layouts. Builder.io is a good choice for several reasons including.

• No setup needed: Convert designs to code without requiring any modifications or auto layout in your Figma files.
• Supports any framework: Generate code for React, Next.js, Vue, Angular, Svelte, and more. Choose your CSS library, including Tailwind CSS, Material UI, or Styled Components.
• Automatic responsiveness: The generated code adapts to different screen sizes, even if your designs don’t utilize auto layout.
• Reuse components: Map Figma components to code components to integrate existing elements seamlessly.
• Developer-friendly code: The clean, easy-to-read code can be easily refined, updated, and exported for web pages and apps.

5 Examples of Startups with stunning UX designs

If you are confused about how to design your SaaS platform’s UX, it is best to take inspiration from startups thriving because of intuitive design. Let’s have a look at some of them.

ASOS – Interactive and informative

ASOS offers a dynamic online shopping experience that blends striking visuals with smooth usability. The landing page hooks users with vibrant images, while intuitive navigation and CTAs simplify exploring the vast product range. Its advanced filters and organized categories streamline browsing, and product pages provide essential info without disrupting the flow. ASOS keeps shoppers engaged and confident in their choices through features like interactive photos and the ‘Virtual Catwalk.’

Babbel -Immersion and gamification

Babbel offers a clean, focused interface for language learning that keeps users engaged and immersed. The app draws users into a smooth learning experience from the start as it has no distractions. Each lesson takes up the full screen and combines text, visuals, and audio to keep things interesting. Babbel is an excellent example of a stunning UX design for startups. It provides flexible learning paths so users can follow a structured course or fit in short sessions whenever they like. The experience is gamified, with scores and positive feedback to motivate users to ensure lessons are challenging yet achievable. Babbel’s UX and UI keep users motivated and on track to reach their language goals through quick onboarding and sustained engagement.

N26 -Anticipating user needs

The N26 app offers a sleek, user-friendly way to manage your finances. Its simple design focuses on what users need, with options for both standard statements and detailed spending stats. The application lets you personalize your experience by creating custom ‘saving’ spaces with your own images and descriptions, making financial management both practical and fun.

Calm -Emotional empathy and user delight

The Calm app offers a serene and intuitive experience with meditations and wellness tracks. Its soothing design creates a peaceful vibe from the moment you open it. The simple interface keeps distractions away by focusing on essential controls. The personalized onboarding gets you meditating quickly, while fun extras like celebrity sessions add delight. Even waiting moments are turned into mindfulness opportunities, making Calm a truly calming experience.

Airbnb – Simplicity and flexibility

Airbnb’s site blends style and ease, guiding users to find rentals or list their homes with a clear CTA right from the start. Its UX is for both guests and hosts, as it uses visuals and storytelling to connect with each audience. Airbnb has a powerful search tool with easy filters and an interactive map. This makes it super simple to find the perfect stay. It also offers timely alerts about limited availability to create urgency and drive quick decisions.

Choose the right design agency.

Despite being equipped with the right UX for startup knowledge and implementing the right strategy, many businesses fail. Want to know why? Because they choose the wrong design agency. Picking the right design partner is necessary to capture the market in the first shot by creating an innovative yet user-friendly UX design.

At Denovers, we stick to innovation while making products extraordinarily usable, flexible, and accessible. We have created UX designs from scratch for several startups, which has brought them excessive conversion turnover.

Schedule a FREE consultation with our UX experts today so that you can start the journey to creating a satisfactory user experience for your SaaS clients.

Final verdict

At this point, we are sure you’ll agree on how important it is to have a killer UX design for startups. To cut it short, all you have to do is research, come up with a stellar UX design for startups using the right tools, iterate on user feedback, hit up the developer team with your design document, and boom, you’re all set to launch. However, keep the momentum going by constantly improving your SaaS product design based on customer feedback, data analysis, and changing trends to watch your startup score big.

We would like to wrap up the discussion with our CEO, Muzammil Kesrani’s advice: “Neglecting UX isn’t an option if you want your startup to thrive. Design an exceptional user experience from the get-go to avoid the headache of a costly reboot later. Start strong, and your product will shine right from launch!”

FAQs